Skin diagnostic tools are having a moment, but how reliable are they, really? As beauty brands invest in AI powered scans and app based analysis, consumers are left wondering whether these innovations offer true skin insight or just glossy gimmicks. This post explores the science behind skin tech, its accuracy, and whether it's time to trust machines with your skincare decisions.

AI is transforming the beauty industry, from personalised skincare and virtual try ons to predictive trend analysis. But not all that glitters is gold, some AI promises are more hype than reality. In this analytical guide, we explore where artificial intelligence is truly making an impact, what’s still developing, and how tech savvy consumers can separate innovation from illusion in the rapidly evolving world of beauty.